How to Recruit with Your LinkedIn Content - with Joel Lalgee | B2B Podcasting - a podcast by Kap Chatfield

Do you know how to START creating content? 👀

Too often thought leaders get confused or stuck on their content strategy or brand before they even start creating something for their digital platforms.

If Joel Lalgee taught us anything in our most recent episode of B2B Podcasting, it’s that simply STARTING is more valuable than the strategy or the brand—you just have to start and it will perfect itself along the way. 👊

🎙️ B2B Podcasting sat down with Joe Lalgee, Lead recruiter at Hirewell and host of “The Headhunter Hideout”.

It’s valuable conversations like these that we love to bring you in our content—we help the modern thought leader move from being the ad to being the show. 💪🏽

➡️ Take the time to listen to our most recent episode TODAY!

Main Takeaways:

💎 Learn how any industry leader can become a thought leader

💎 Find your niche voice and grow your infuence in your industry

💎 Discover how content creation can highlight your expertise

💎 Build business relationships through consistent content creation

💎 Your podcast can come from your thought leadership expertise

Timecodes:

⏰ 00:00-05:04 | A career in recruting can lead to thought leadership

⏰ 05:04-13:54 | How to refine your thought leadership for your industry

⏰ 13:54-19:14 | Learn how content can bring a new perspective to your industry

⏰ 19:14-24:46 | Content creation can generate relationships for your business

⏰ 24:46-29:17 | Your thought leadership can be the foundation for a successful podcast

⏰ 29:17-37:50 | Find the balance between sales and relationship building

⏰ 37:50-39:06 | Discover how a podcast can create inbound leads for your business

Quotes:

💬 “If you think that you're going to start with everything fully mapped out, you might not start.” - Joel Lalgee

💬 “To create content you've got to understand the platform, what the trends are, respect the platform—and then you've got to experiment.” - Joel Lalgee

💬 “At the end of the day, marketing is communication.” - Kap Chatfield

💬 “LinkedIn content and just content in general turns any outbound that you’re doing from cold to warm.” - Joel Lalgee

💬 “You have to enjoy creating content—if you don't, it's super hard to build up an audience that's engaged, because people know if you're doing something you don't enjoy.” - Joel Lalgee

💬 “I’m looking at my content as something that I can use to get on people's radar, so as I'm reaching out to them they know who I am.” - Joel Lalgee

💬 “Content creation is a journey—as long as you stick to it, and you're committed, it'll refine itself.” - Kap Chatfield

💬 “You can actually start with no strategy in the short term and start to develop a strategy as you figure out what's resonating, what's working and what's not working.” - Joel Lalgee

💬 “You have to be passionate about meeting new people and learning from them—otherwise, they're not going to feel comfortable and you could ruin business relationships too.” - Joel Lalgee

💬 “Don’t approach your content with “what's the ROI?” Maybe the ROI is just the experience of connecting with someone else and you have to be okay with that.” - Joel Lalgee

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Reach out to Rveal Media:

- Rveal’s website: rveal.media

- Rveal’s LinkedIn: https://www.linkedin.com/company/rvealmedia/

- Rveal’s YouTube channel: https://www.youtube.com/channel/UC69p14R2ccMdyUbbmdlWCEw

Connect with Joel Lalgee

Follow Joel on LinkedIn

Check out Hirewell

Check out The Headhunter Hideout

Further episodes of B2B Podcasting | A show about the ultimate B2B sales

Further podcasts by Kap Chatfield

Website of Kap Chatfield