Episode #257 with Michele Williams - "Am I going to be in business or am I going to be a hobbyist?" - a podcast by Nada Lena

"Hello! I'm Michele, founder of Scarlet Thread Consulting, former soft treatment fabricator, and wife/mom always. I could tell you that I have a B.S. in Business Administration, but I'm just as proud of the diploma in Christian Life Coaching I earned through Light University. Additionally, I am one of the few certified Profit First coaches in the United States - and I am a creative on top of that! You see, I wasn't always a coach for interior designers and creative entrepreneurs. I wasn't even in the home industry at the beginning. I began my career in financial software development with Management Science America and Dun & Bradstreet Software. It may sound as if it was a boring experience, but I can assure you that the experience helped my tech, testing, and organizational skills truly blossom. I opened my soft furnishings company, The Scarlet Thread, in 2000. It was a welcome change of pace with challenges that any new business owner might face. In 2009, I began teaching business classes with an emphasis on good business practices and pricing custom work. I was an instructor at the Custom Home Furnishings Academy in North Carolina as well as at trade shows across the United States. I also formed a management company with several colleagues to manage and support the daily operations of the Custom Home Furnishings Academy. Over the years I have been asked to consult and coach interior design and creative businesses on how to move to the next level. The million-dollar question that I was asked most was, "What do I do next to not only get the clients I want but to make the profit I need to make?"

After four years of teaching concepts to entrepreneurs regarding their business practices, mission and pricing, I really wanted an opportunity to walk beside some of these business owners to personally coach and cheer them on as they moved toward their goals. In 2013, I began offering coaching for the interior design and custom drapery workroom industry as well as other creative businesses.

I served as Communications Director and Editor-in-Chief of the Drapery and Design Professional magazine from 2009-2012 and today I'm a proud member of the Design Collective and the Window Coverings Association of America, where I served as President of the national organization and on the board of directors for nine years.

In addition to coaching, I host workshops, provide online training, I also offer educational seminars on a variety of business topics around the country."

STAY CONNECTED:
https://www.scarletthreadconsulting.com/
Instagram: scarletthreadatl
Facebook: Scarletthreadconsulting

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