EP 411: She Made $1.1M 2015 Performance Arts Center, Now Coaching with Stacy Tuschl - a podcast by Nathan Latka

Stacy Tuschl, who has maneuvered her way to the top with a brick-and-mortar business and has now entered the online world. She just launched her Level Up group coaching program, another step in the right direction as a true entrepreneur.

Famous Five:

Favorite Book? – Virtual Freedom
What CEO do you follow? — Amy Porterfield
Favorite online tool? — Google Calendar’s gTasks Pro
Do you get 8 hours of sleep? — Always.
If you could let your 20 year old self know one thing, what would it be? – Find a coach to work with immediately.

Time Stamped Show Notes:
01:40 – Nathan introduces Stacy
02:15 – She has been in business since she was 18
02:40 – Her performing arts center and her online world are both sources of revenue
03:05 – She started teaching dance in her parents’ backyard when she was 18
03:25 – The business snowballed, and people started to pay her
03:45 – The company is now 11 years old
04:05 – Total revenue was 1.4 million
04:15 – Tons of expenses with a brick and mortar business.
04:35 – Profit margins were not great
05:15 – She pays herself a salary and does distributions
05:50 – She strategizes with her CPA
06:15 – A team of 14
06:25 – Payroll was $350000 last year
06:40 – Unique sales were 2000 in a week
07:20 – Her coaching started the last couple years
07:25 – She wanted to challenge herself and help other people
07:55 – Selling one-on-one calls evolved into group coaching
09:00 – One-on-one coaching helps you get to know your customers and their needs
09:35 – Group coaching was launched last week
10:15 – Using Facebook
10:35 – She has about 2000 people on her list
11:05 – People could trust her and get behind her
11:24 – Spending on Facebook ads is $1200 for the first two weeks
11:50 – How her consulting business is doing.
12:50 – It was launched in November 2015
14:00 – A win-win and a partnership with her affiliates
14:35 – Writing a book was not to make money. She wanted to establish her expertise
15:05 – She wanted to help people get their businesses on track.
15:20 – Her last speaking gig
15:35 – About 50 people attended
16:00 – She made that event perfect, to attract attention for the future
16:20 – Her last paid speaking was for $1000
17:05 – How to know if a speaking opportunity is right for you
17:20 – Look at the audience and the connections
17:40 – Epic Launch is going to help her relaunch the book
18:20 – Connect with Stacy and follow her podcast, Business Rescue Roadmap.
18:35 – Text “Levelup” to 24587 to join her free Facebook community.
20:00 – The Famous Five

3 Key Points:
Find ways to strategize and save with your brick-and-mortar business.
Don’t be afraid to challenge yourself and take on new business ideas.
Get to know your customers’ needs.

Resources Mentioned:
Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible.
Freshbooks - The site Nathan uses to manage his invoices and accounts.
Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.
Toptal – Great for business people to start building their app
Virtual Freedom – Stacy’s favorite business book
gTasks Pro – A new Google Calendars application that syncs your tasks to your calendar
Business Rescue Roadmap – A podcast to help you save your startup from going under
Epic Launch – Help to launch your book to the top of Amazon
Show Notes provided by Mallard Creatives

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Website of Nathan Latka