SCCMH Podcast 90 - What are Bump Offers, OneTime Offers and When and Why You Use Them? - a podcast by Sales Copywriting and Content Marketing Hacks
from 2020-09-30T19:34:15
Jim Edwards (http://www.thejimedwardsmethod.com) and Stew Smith answer the question: Has anyone ever tried putting a "bump" offer on a free lead magnet page? First he explains thoroughly the differences between Order Bumps, Bump Offers, and One Time Offers (OTO) with some great analogies that helps even the beginner entrepreneur understand the importance of these “upsells”.
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