CMO Dilemmas and Content Strategy - with Michael Brenner of NewsCred - a podcast by Jon Reed

In part two of their content strategy video discussion, Michael Brenner of NewsCred joins Jon Reed of diginomica.com to dig deeper - into a frank look at the impact of content on marketing, the role of marketing tech and personalization, and the challenges facing the modern CMO. Note: part one of this podcast, which hits on why Michael is betting his career on content marketing, is featured on Jon's new "Busting the Omnichannel" podcast series.

Further episodes of SAP and Enterprise Trends Podcasts from Jon Reed (@jonerp) of diginomica.com

Further podcasts by Jon Reed

Website of Jon Reed