Understanding the Basic Foundations of the Buyer’s Journey - a podcast by Christina Bernhard | FB ads and Funnels Consultant

If you have an online course, product, or service that you want to sell, there’s one thing that you need to understand before mapping out your funnel - the buyer’s journey. You might have come across this term online or throughout your research. Many people break the buyer’s journey down into several stages, but today, I’m simplifying things so you can understand the important but basic foundations.

In this episode, I’ll be sharing the 3 simple stages of the buyer’s journey that you need to know and familiarize yourself with. Starting with the awareness phase and why it is key to attracting your ideal clients, then I continue to walk you through all the necessary phases to ensure that your ideal clients can make the decision to purchase your product or services. If the buyer’s journey has confused or overwhelmed you, my simple approach will reframe the way you understand it so that you can map out your funnel with confidence. 

Here’s a closer look at what I discuss in this episode:

• Why understanding the buyer’s journey is important 
• The awareness phase and why this is key to attracting your ideal clients
• How to show your clients that your solution is different from your competitors
• Closing the deal in the final “decision” phase
• Bonus phase of advocacy and why you should always overdeliver

Resources:

The Funnels Academy: https://christinabernhard.com/tfa 

Ads Masterclass: https://christinabernhard.com/adsmasterclass 

Free Ads Course: https://christinabernhard.com/freeadscourse 

Freebie: https://christinabernhard.com/freebie

Ads Academy: https://christinabernhard.com/adsacademy

Website: https://christinabernhard.com/

The Funnels Academy: https://christinabernhard.com/tfa

Instagram: https://www.instagram.com/christinadbernhard/

Facebook: https://www.facebook.com/christinadbernhard

Scaling to Freedom Facebook Group: https://www.facebook.com/groups/scalingtofreedomwithadsandfunnels

Further episodes of Scaling to Freedom Podcast | For 7-figure female coaches

Further podcasts by Christina Bernhard | FB ads and Funnels Consultant

Website of Christina Bernhard | FB ads and Funnels Consultant