Episode 25: GMB ads, average position and maximise conversion value - a podcast by Mark Williams-Cook

What's in this episode?

Mark Williams-Cook & Rob Lewis will be talking about:

GMB ads: Google is now showing competitor ads within organisation's own information boxes.

Average position sunsetting: Google is removing the 'average position' metric. Rob and Mark discuss the pros and cons and impact it will have on campaigns.

Maximise conversion value: Google's newest automated bidding strategy. Can we sack the PPC managers yet?

You can get the full transcription and links for this episode in our show notes at https://search.withcandour.co.uk

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