101: Build Your Own Railroad Tracks... - a podcast by Steve Larsen: Automated Downline Recruiting

MANY people find the reason they aren't making it has nothing to do with the opportunity they're in. The real issue they've never been able to pop out their own plan and have confidence in themselves enough to follow through (ouch - truth moment)...

 

I wanna teach you guys a little bit more about how I chose the next step that I needed to be focusing on…  

 

I'm actually in Temple, Florida right now but I live in Boise, Idaho. I grew up in Denver, from the age of 5 till I left the house. 

 

And grew up in Denver (Little Sand Colorado) and had a ton of fun growing up there. I love golf courses! I actually don't golf that much so it's kinda funny for me to say that... 

 

But we grew up on the back nine of a public golf course and coming back to this place in Florida always reminds me of growing up. 

 

I'm actually in this building where we’re doing a speaker training. I'm attending one… I'm not giving it. 

 

I'm at a really interesting spot now where I just focus on trying to learn from specific experts… from their specific talent. 

 

I don't wanna go learn from somebody who is not the absolute best at what they do. 

 

It's not the purpose of this episode but I've ranted on here about it before…

 

If someone isn't rich, stop listening to them about money advice. 

 

CUT IT OUT!

 

If someone isn't ripped, don't listen to them about trying to get healthy. 

 

It's the same thing with MLM. If somebody is saying, "Hey do the X, Y and Z", and they're broke… Then don't listen to them!

 

It sounds like common sense but it's hard to do at first, especially if you've not been careful on who you listen to in your circle. 

 

I'm here for that exact reason. 

 

FOCUS ON WHAT YOU LOVE

 

I love speaking on stage. Those of you guys who have been to one of my events know that I LOVE speaking on stage. 

 

And I'm not bad at it… But I wanna get better. 

 

So I'm here learning from one of the absolute best! He's absolutely incredible. His name's Myron Golden. 

 

I'm VERY careful on those that I chose to listen to. 

 

Hopefully you guys enjoy the four part series we did. 

 

The four part series was going through and creating a product funnel for your MLM - It is really powerful stuff. 

 

That’s really is how a lot of big guys do it and that is exactly what we teach. 

 

Hopefully you’ll take some of it seriously or just choose one method to focus on… 

 

I don't often share the trainings on a podcast, but I thought it'd be powerful for you to see it. If you are interested, just go join Secret MLM Hacks, go to secretmlmhacks.com. 

 

I thought I'd break it up and share with you how we sell using the internet. 

 

The future of MLM involves the internet. I've got some really aggressive things that I wanna share with you coming up soon. 

 

If you haven't checked out the mlmfunnel.com, just go check it out. FAIR WARNING: The video might be a little bit aggressive. 

 

Watch what I'm doing in it though. 

 

One of the biggest questions I get after teaching something is, "Stephen, what do I do next?" and I understand what they're asking and I get it. 

 

When you start learning any new topic… It involves a series immersion in that topic. So while you get immersed in the topic (which is great and you should) there comes a point where you know enough of the framework to just move forward. 

 

STEPHEN, WHAT’S THE NEXT STEP?

You don't need to be immersed anymore and success is no longer based on getting another book. Or another: 

 

 

• Whatever 

 

If you don't know a lot of these things, then just immerse. Deep dive on whatever topic is you're learning. 

 

Eventually, the highest leverage activities you can do have nothing to do with getting another book. 

 

Slowly, what starts to happen is the next highest leverage activity. That's the way to look at it! 

 

It's not how to become a master in X topic or whatever it might be. Ask yourself this question, “How can I have the fastest leverage? How can I gain the most leverage in my life?” 

 

Pretty soon, you'll start to realize that getting another book, another course, another CD, whatever that is. It has nothing to do with it… 

 

It's actually might be hindering your progress. 

 

Once you have the baseline understand, start asking the question, “How do I get more leverage for what I'm moving towards?” 

 

That’s gonna be a different answer than you going and getting another book. 

 

What it starts to turn into is... It's not a fun answer... But it's freaking action! 

 

Just do it! 

 

I wanna give you guys a very simple thing that I use to do that personally. 

 

HOW I FIGURE OUT WHAT TO DO NEXT

 

I left my job about a year and a half ago and did this stuff full time. It's been awesome! 

 

Real quick, you start to realize that, “Oh crap, I'm the one that comes up with my own checklist everyday.” 

 

Nobody's giving me a To-Do-List. Nobody saying, "Hey, Stephen, this is what you gotta get done today".

 

Nobody's looking at me and saying, “Hey, did you noticed this, this and that?” 

 

You gotta go and look at those things yourself. 

 

Not only do you need to go and fix this or that, or maybe have more clarity on the product… You also gotta do the normal fulfillment of the product. 

 

No one is giving me a To-Do-List. This is where most new entrepreneurs start to struggle quite a bit. 

 

Here’s what I do: 

 

1. I ask myself, “Stephen, what would you do next?” 
2. Then I answer it…
3. And that's what I do! 

 

Now you might think that's so simple.... That's the freaking point! 

 

Too many people make it too complicated! 

 

Q: What would you do next? 

 

A: Do that! 

 

It might sound like I'm being insulting but I promise I'm not. 

 

This comes from me having now coached over 20,000 people in this stuff. 

 

THE PROBLEM WITH TAKING THE NEXT STEP

 

What I find ends up happening is, after I teach the major frameworks, and after somebody learns the major basic pieces to take a move… Instead of them taking a move they start distracting themselves with more education. 

 

Then when I say, “Go do it?!” They're like, "How?" I'm like, "Well I just told you how!" 

 

“But Stephen, how do I do a Facebook Live?” 

 

I'm like, "Okay, I get it, you're gonna go and download this app called Facebook, you're gonna flip your camera sideways and your gonna press Live, and then just click Go Live Now". 

 

And they're like, "Oh, really?" 

 

I'm not trying to be condescending… I'm saying, stop over complicating it! 

 

No ones gonna know all the answers. 

 

Let me be really stereotypically for a second. As if this podcast isn't controversial enough. 

 

I hate millennial bashing. It drives me nuts. Not just because I am one, (barely)... Baby boomers who make fun of millennials yeah, your parents said the same kind of crap about you!

 

What I found most of the time is, millennials have a hard time with what I teach, because they start to feel a little bit of pain or discomfort, and they're like, "I don't like this", and they slowed down. 

 

Okay, that's very stereotypical. Not saying it's always true, not everyone's like that. 

 

The baby boomers, they typically will look at the things that I'm doing and they'll say, "Yeah, but you have to be a techy". 

 

No, you freaking don't! I have no idea how to code! That's the stereotypical thing that I hear from baby boomers. 

 

THE HANG UPS PEOPLE HAVE WITH WHAT TO DO NEXT 

 

Is it okay if I'm a little bit open and raw with you? 

 

I've done this a lot now. I've done this for years and years and years. It's been four years now. I guess it's not years and years and years… But it's still a really long time and a lot longer than most of you guys have done this on the internet. 

 

The crowd in between the millennials and the baby boomers... The issues that I noticed they most frequently have is, they have a hard time believing that it's possible for them. 

 

They're very freaked out by scams and they have a very hard time taking on new risk. 

 

Now I'm speaking in some pretty major, maybe possibly offensive but truthful stereotypes… 

 

Here's the purpose, here's why I'm saying this... And I'll never be the guy that makes fun of school. They do the best they can with what they've got. 

 

While we're being raised, we follow a set of tracks. And these tracks are built for us, and they should be. We can’t make these huge decisions on our own. 

 

I got a little girl who just turned four, and then we have a one year old. I'm not letting my five year old go around and make my tax decisions.

 

There are things that you have to learn through basic development, through these tracks. But there comes a point where the tracks end… 

 

You suddenly realized, “I'm on my own!” This is a very crucial moment. 

 

TAKING THE NEXT STEP ON YOUR OWN

 

Baby boomers, millennials, and those in between... What I've found is that those who have experience building their own tracks and having the confidence to take a step down that track. 

 

Very few people have done that. If I can catch teenagers, right as that is starting to happen, I found that they can usually take on the models that I’m teaching more easily. 

 

It's not to say no one else can do it… They just fight it less. 

 

If you've never had any experience building your own tracks, the confidence of having your own idea, how can you step back and say, “What should I do next?” 

 

Having a thought is one thing… And then having the confidence to say, “That's not a dumb thought, because it came from me!” 

 

Then having the confidence to lay that track down and  take a step on it without anyone putting a cattle prod to your back… Many adults cannot do that.  

 

That is what I found stops people from doing any of this stuff. Has nothing to do with, “Does it work for me?” Yeah it does. 

 

It's not the models. It is the people's behavior once they start executing the models. That's where they have a huge issue! 

 

It's not like, “Stephen I don't know if these four wheels that are attached to the steering wheel actually drive this car.”

 

Where people get messed up is not on the wheel… It's their execution of being the driver. That has been the biggest issue I've had on any kind of program, any kind of coaching I've ever done with people. 

 

It's never, “Do these models really worked?” They worked. 

 

JUST TAKE THE NEXT STEP

 

Whatever it is that you feel is the next thing to do… Just do that thing! 

 

That is why I have gotten where I have in such a short amount of time. 

 

Most people don't have practice making decisions and just doing it them. 

 

There's very little REAL competition in this world because most people can't do what I'm talking about…  

 

Now you, reading the blog, you're different. 

 

#1 Don't expect other people to be like you… They're just not, and that's all right. 

 

Some people just wanna go work at nine to five and then die slowly, that's okay. I'm not making fun of that. I'm just saying, that's what they really wanna do. Don't try to change them! Your role is not to baptize them in your beliefs. 

 

That's why I try to tell everybody that rule number one is that they come to you. 

 

• MLM recruiting
• Product sales
• In any company ever

 

… They come to you! And the better marketer you are, the more of them will come to you. 

 

#2 If I don't know what to do, the easiest thing to do is to make sure I understand the framework that I'm following. 

 

Then I just ask myself, “What's the next step that I could take that will get me to cash the fastest?” 

 

I may have ruffles some feathers with this episode but I'm just telling you from my experience having coached 20,000 people. 

 

It's not “Does the model work?” 

 

It's that the drive can't get over, "I've never built my own train tracks before!" 

 

SKEPTICAL ABOUT WHAT TO DO NEXT

 

If you're a natural skeptic, it's really hard to behave as an entrepreneur. You already have enough ‘no ways’ going on in your head. 

 

If you don't know what to do next, the first thing you do is you make sure that who you're following has actually DONE what you're trying to learn. 

 

Don't just learn from people who are theorizing or did it a long time ago. Stuff changes quickly.

 

I only wanna learn from the horses' mouth… The person whose doing it right now. 

 

Make sure you actually understand the framework that you're learning from that person, or that guru, or that coach, or trainer.  

 

If you don't, STOP THERE. Just keep learning. 

 

If you DO understand it, the next question you ask yourself is, “What should I be doing next?” 

 

And just do it!

 

There was a time when I was on stage and people ask me, "Stephen, what would you do next? Okay Stephen, this is the scenario I'm in, this is the exact scenario that I'm in, what would you do?" 

 

Someone asked me that six week ago in an event I was speaking at. There were about 400 people and they’d all paid $25,000 to be in the room. 

 

WHAT SHOULD I DO NEXT, STEPHEN?

 

This lady stood up and she asks me, "Here's my scenario and I'm in a different situation here." 

 

And I'm like, "I know, you're not". (I didn't say that but in my mind it was like, okay not really.) 

 

Q: Do you need leads or sales? 

 

She's like, "But I sell something a little bit different than everybody else here". 

 

That really doesn't have much to do with it. Still a sale. 

 

She goes, "What would you do next?" 

 

And I flipped it on her and I said, "What would you do?" 

 

She goes, "Well, I should go X, Y and Z". 

 

And I was like, "Do that". 

 

1. Are you following someone who's rich or is very successful in what you're trying to do? 
2. Do you know the framework? 
3. Are you executing the framework? 

 

One little question at a time. What should I do next? 

 

Put your head down and stop looking at the clock. Then when you look back up a few months later, and be like, “Snap, look how far down the road I am, that's crazy”. 

 

That's honestly how most people play the game. 

 

I would love to have you come to OfferMind. If you don't know what it is, go to offermind.com. 

 

It's an event where help people learn how to craft and offer. We have a lot of MLMers that have become marketers. Direct sellers come to it because it allows them to learn how to outvalue their uplines and downlines. 

 

Which makes you the obvious choice to join and people are trying to find who to join inside your company. 

 

If you've never seen secretmlmhacks.com go check out the free web class as well.

 

HACK MLM IS YOUR NEXT STEP

 

Hopefully you liked the blog - Remember to leave me your comments. 

Like you, I love MLM. It’s a long term asset that can pay anyone for life… As long as they build it right. 

If you’ve recruited anyone EVER, you know that the recruits first 30 days are their most crucial. It sets their pace. To create the right tone for my new recruits career, I created a 30 day onboarding training that walks my new recruits through things like, how to:

• Set up their back office
• Get bonuses
• Set up my teams recruiting funnels
• Get internet traffic
• How to close leads 

Here’s why I’m telling you this. If you want to be a fly on the wall and see how I train my new people, you’re more than welcome. My team’s program is called HACK MLM and you can check out most of it for FREE by going to hackmlm.com. 

FAIR WARNING: This course if meant for my own team so if you come in and check it out, you are going to get pitched to join my team. We are marketers! This is one of the only times I’m going to get forward about my MLM. 

SIDE NOTE: This is mostly because my Facebook Messenger is littered with people asking what MLM I’m in… So I’m going to bite a little bit. Just to be clear, this is NOT a pitch-fest. If you don’t want to be pitched, that’s fine! Just don’t check it out. Just keep enjoying the blog. 

But if you want to see how I’m:  

• Onboarding new people
• Training my recruits
• Walking them through their first 30 days
• Setting the pace and tone

Just go to hackmlm.com. 

 

Further episodes of Secret MLM Hacks Radio

Further podcasts by Steve Larsen: Automated Downline Recruiting

Website of Steve Larsen: Automated Downline Recruiting