SDH158: Risking It All & Going For It with Co-founders Claudia Wagner & Diana Gaertner of UBooker - a podcast by Amanda Boleyn

What is stopping you from going after your business idea? Is it the people around you? Lack of knowledge? Or your own fear?

The co-founders of UBooker, Claudia Wagner and Diana Gaertner, mulled over the idea of streamlining the model booking process for 7-8 years. Being models themselves, they had even been conducting unofficial market research over the span of their careers, which was about 20 years. They found that a lot of models were frustrated with the tedious process of booking jobs, as well as clients with finding models for their project.

After seeing that the modeling industry wasn't going to adapt the process to the fast-paced, technological times, Diana and Claudia made the decision to finally go for it. With the help of their two other co-founders, Andrea Losso and Nicola Scagnolari, they took their idea and translated it to a well-thought out business plan, and created a website.

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