How Free Gifting and Customization Scaled This Business - a podcast by Shopify

In this episode of Shopify Masters, John Cascarano, a lawyer-turned-serial entrepreneur, and currently, the CEO of Beast personal care products, shares his entire playbook to scaling a successful business. He also discusses some hidden growth benefits to customization and gifting (hint: it’s not all about growth and retention).

Further episodes of Shopify Masters

Further podcasts by Shopify

Website of Shopify