M&P Ep. 192 Dakotah Hoogland, Wuvvy - a podcast by Clint Betts, Chris Rawle, Meg Walter

from 2023-03-28T11:00

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Garrett Clark, joined by Wuvvy Co-owner Dakotah Hoogland, discuss the startup journey for Wuvvy, a blanket company that makes swaddle blankets for all ages. In their interview, Dakotah shares how the company was founded and how the company has managed to scale its business with its increasing demand nationwide.

They also discuss how colors for the blankets are picked and where Wuvvy's blankets could be used. Wuvvy uses stretchy, silky fabric that is durable enough to be used in the home or on the beach. What diversifies Wuvvy from its competitors is its drawstring carrying bag that makes the blanket easy to carry in movie theaters, use for picnics, bring on road trips, and carry on airplanes.

Outline of the show:
0:00 Wuvvy the bamboo blanket
2:45 Figuring out the business
5:00 Manufacturing
6:45 Sales and marketing
13:30 Following trends
18:00 New colors, most uses
19:45 Is this enjoyable
21:00 Where to find you
 
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