M&P Ep. 198 Lance Hydrick and Dallin Palmer, Halda - a podcast by Clint Betts, Chris Rawle, Meg Walter

from 2023-04-18T10:00

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Garrett Clark sits down with Halda's Co-Founders Lance Hydrick and Dallin Palmer to discuss Halda's startup journey and how Halda is helping higher education institutions better personalize their websites. Halda personalizes websites by using AI-powered personalization tools that better helps marketers re-engage with individuals, leveraging data to create immersive content for each website visitor, and creating an analytics dashboard that helps marketers see exactly where each conversion has taken place.

0:00 Introduction to Halda
5:00 Higher education start
7:00 Y combinator
10:00 Halda in the shower
15:00 Shift in higher education
18:00 How to higher
22:00 How to make it fun
25:00 Breaking into other industries
27:00 Fundraising
32:30 Resolving disputes
37:00 Marketing
 
Show links:
https://halda.io/products
 
Social:
Twitter - https://twitter.com/siliconslopes
Instagram - https://www.instagram.com/siliconslopes/
LinkedIn - https://www.linkedin.com/company/silicon-slopes/
YouTube - https://www.youtube.com/channel/UC8aEtQ1KJrWhJ3C2JnzXysw

Further episodes of Meat

Further podcasts by Clint Betts, Chris Rawle, Meg Walter

Website of Clint Betts, Chris Rawle, Meg Walter