M&P Ep. 125: Jim Birch, CEO of Salsa Queen - a podcast by Clint Betts, Chris Rawle, Meg Walter

In just under 7 years, Salsa Queen has gone from selling in parking lots to being distributed in over 1,000 stores across 30 states. Jim Birch, CEO, shares that they even have customers in Finland and Germany thanks to their new freeze-dried salsa. In this episode, we get an insight into how this family-owned business is able to use technology to provide fresher products for their customers to enjoy.

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