#209 – Become a Pinterest Account Specialist: Enroll in Simple Pin Pro - a podcast by Kate Ahl

If you’ve ever thought about what it’s like to be a Pinterest account specialist, you’re going to want to listen in today as I share some tips and takeaways. I’m also sharing an opportunity for growing your own Pinterest account management business. 

How I Built My Pinterest Marketing Agency – Simple Pin Media

In this episode, I’m not going to go through the history of how I built my company, Simple Pin Media, since I have gone deep into the story in two previous episodes.

If you missed those and you want to hear the whole story, from food stamps to hiring my first team members to where we are today (serving almost 500 total clients with over 120 current Pinterest clients and a team of almost 40), you can go back to episode 27, which tells my story from the very beginning. Next, head over to episode 62, where I go into detail about how I built my team here at Simple Pin. 



What Is a Pinterest Account Specialist?

Let’s begin today by defining terms. When I use the term Pinterest account specialist, I am talking about someone who immersed in organic pin management, promoted pins management, and/or consulting. 

This can also include:



* creating Pinterest images

* data tracking for Pinterest

* account clean-up or initial account builds. 



A Pinterest account specialist is a person who does some or all of the Pinterest marketing and/or creation for an individual or a business. 

Why do I use the term specialist? It’s simple really. I use that term because it perfectly describes what you do for clients. 

I know that some of you refer to yourselves as a Pinterest VA, which is fine if you also provide other types of services. 

But if you specialize in Pinterest marketing or management, I strongly encourage you to use the term, “Pinterest account specialist,” because you are specifically knowledgeable in this area and it’s what you have chosen to focus on for your specialization. 

5 Facts You Should Know About Owning a Pinterest Management Business

I have five specific things I want to share with you when it comes to owning a business that is centered on Pinterest management:

#1- Know who you are in your business. I know that a lot of women get into this business the way I did – someone asks you to help with their Pinterest marketing. Maybe you’re a virtual assistant and a client asks you to work on their Pinterest account. After a while, you realize that now you have a business with a specialization in Pinterest marketing. 

If you are going to continue in this business and be successful, it is critical that you understand how you work. My preferred method of figuring this out is to take one or more personality tests. Whether it’s the MBTI, Enneagram, DISC, Kolbe, and others, you can choose one or more assessments to learn more about yourself and what kind of business owner you will be. 

#2- Systems are everything. If you don’t have good systems set up, or if you don’t adhere to the systems you have, you can count on things to break. 

In years two through four of growing Simple Pin Media, the team often found ourselves describing our circumstances with this quote:



We’re building this plane as we fly it.



And while it might sound funny now,

Further episodes of Simple Pin Podcast: Simple ways to boost your business using Pinterest

Further podcasts by Kate Ahl

Website of Kate Ahl