#34 - Ben Parr - You don’t just get attention on and off, you build it over time - a podcast by Smarter Destiny Podcast

Ben Parr is an American journalist, author and entrepreneur, who was named to the Forbes 30 Under 30 in 2012. As the former Co-Editor of Mashable, he had the opportunity to really get into the entrepreneurial world. He is the author of Captivology, a book on the psychology of attention. Now he’s an investor and advisor to startups, and the Co-Founder and CMO of Octane AI, a marketing automation and chatbot company for E-commerce.

Show Notes Ben Parr

• 00:30 - Introduction Ben Parr
  
  


• 03:05 - Could you paint a word picture of the beginning of your entrepreneurial journey?
  
  


• 09:02 - Where did this course you took lead you too next?
  
  


• 10:52 - What happened after this first job?
  
  


• 18:11 - How did your role in Mashable evolve?
  
  


• 24:20 - After writing so many articles, where did your path transitioned to?
  
  


• 31:28 - What’s going on with TikTok?
  
  


• 38:23 - What is Captivology about?


• 40:10 - “You don’t just get attention on and off, you build it over time”


• 41:50 - What are the most defining parts of your book?
  
  


• 44:55 - How did you get into “Forbes 30 under 30”?
  
  


• 48:10 - What brands are you currently advising?
  
  


• 52:40 - How did you started Octane AI?
  
  


• 54:55 - Where are you now with your company?
  
  


• 58:00 - QUICK FIRE QUESTION ROUND
  
  


• 59:25 - Any unusual drinking or eating habits?
  
  


• 01:01:40 - How do you get into a state of flow?
  
  


• 01:02:41 - What habit or opinion you have that people tend to disagree with?
  
  


• 01:05:58 - What nontraditional lesson would you teach at school?
  
  


• 01:07:20 - What books had the biggest impact on your life?
  
  


• 01:09:05 - What do the first 30 minutes of your day look like and when does it start?
  
  


• 01:09:48 - Any advice for your previous boss or bosses?
  
  


• 01:10:54 - What do you do or where do you go to get inspired?
  
  


• 01:11:25 - How would you double USD 5K in 24h?
  
  


• 01:12:20 - What’s the best advice ever given to you?
  
  


• 01:13:20 - What silly thing people should do more of?
  
  


• 01:14:40 - Would you rather fight one horse sized duck or one hundred duck sized horses?
  
  


• 01:15:46 - How would you convince someone to do something that is good for them, but don’t want to do it?
  
  


• 01:17:00 - What makes you happiest?
  
  


• 01:18:05 - Any asks or requests for the audience?
  
  

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