#47 - Ben Weir - Partnering with influencers to create a brand - a podcast by Smarter Destiny Podcast

from 2020-03-15T15:41:19

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Ben Weir is a Canadian serial entrepreneur who has been selling and pitching for many years. Ben specializes in working with influencers and communities to create high-quality consumer goods and bring them to market. After co-founding BluMaan, now a 7-figure hairbrand, Ben is the Co-Owner of the newly launched FORTE Series, a fast-growing cosmetics company.



  • Bullet points

  • 00:30 - Intro

  • 02:35 - The start / The illogical starting point

  • 06:37 - The transition

  • 08:44 - Trying different things

  • 11:05 - Installing a hard work ethic

  • 12:20 - The first business: marketing for public companies

  • 13:45 - The turning point / The signs to change path / The signs to move onto the next thing

  • 14:37 - The next thing: the hair company BluMaan

  • 17:28 - The tactic: creating a self-running community

  • 23:55 - Getting traffic for the brand / Scaling the brand

  • 23:30 - The arrangement with the partners

  • 26:30 - The new business: FORTE series

  • 28:35 - Building the brand

  • 29:45 - Achieving a great launching

  • 32:10 - Health issues and process automation

  • 39:24 - Dealing with burnout and making a positive impact

  • 43:24 - Connect with Ben Weir

  • 45:07 - Rapid fire question round

  • 45:29 - Any unusual drinking or eating habits?

  • 47:22 - How do you get into a state of flow?

  • 48:44 - What habit or opinion do you have that people tend to disagree with?

  • 50:05 - What non-traditional lesson would you teach at school?

  • 51:45 - What books had the biggest impact on your life?

  • 52:53 - What does the first 30 minutes of your day look like and when does it start?

  • 54:25 - Any advice for your previous boss or bosses?

  • 56:00 - What do you do or where do you go to get inspired?

  • 56:30 - How would you double USD 5K in 24h?

  • 57:34 - What’s the best advice ever given to you?

  • 58:46 - What silly thing should people do more of?

  • 01:01:06 - Would you rather fight one horse-sized duck or one hundred-duck sized horses?

  • 01:03:10 - How would you convince someone to do something that is good for them, but that they don’t want to do?

  • 01:04:25 - What makes you happiest?

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