Podcasts by Amplify Our City
Hear from marketing heroes & online shoppers. This podcast will answer two questions every business is asking.
What do shoppers expect? What can I do about it?
"What if every business in our community tapped into the e-commerce economy, and the internet was working for our local businesses instead of against them?" - Joe McKenna
That's the question that started it all. We set out to educate and equip our local community's businesses and workforce, so we can all find out the answer to that question.
This show is for you If you wonder why marketing works for everyone else and not you.
Further podcasts by Joe Mckenna
Podcast on the topic Marketing
All episodes
E-commerce, Social Media Ads, & Local Advertising | Dominic Schwebs & Bryan Winston from 2022-02-01T13:48:32
We talk to two highly successful business leaders about sales and marketing at their brick-and-mortar locations & e-commerce, the online tech they use, and lessons they have learned along th...
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Why doesn’t my business show up in search engines? from 2021-01-16T02:57:10
The search engines have no idea who you are or what you sell. We talk about why this is and what you can do about it.
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Why Trends & Yelp Matter to Your Business from 2020-09-27T20:39:33
DAYSPA recently published Yelp's top beauty searches in 2020. Why is this important to you? Because Yelp is more than just a review site! In this episode, Joe explains why trends backed by consu...
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Failure–Learn From Ours! from 2020-09-23T18:23:04
Recently, we made a colossal mistake in an online marketing campaign. Learn from our goof-up so you don't repeat it in yours. In this episode, Joe is joined by John, our merchandising manager, t...
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Make the Internet Work for You! from 2020-09-22T13:29:32
COVID-19 changed the way people buy. Consumers feel that online shopping is safer and easier, and they also prefer to shop locally. If customers in your city are looking for spa products, will t...
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Start Selling Holiday Retail Online–Now from 2020-09-21T17:35:52
Google reports that 66% of consumers want to buy local. When they search for nearby spa products, can they find you online? This brief podcast explains how you can quickly, easily get your spa's...
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