# 121 - Why CEOs need to step up their game in front of the camera - with Bettina Hausmann & Oliver Aust - a podcast by Oliver Aust & Lena Carlson

Videos have become a cornerstone of CEO communications: for media interviews, brand building, pitches, social media content and internal communications. Videos create awareness, build trust and boost sales. Yet, many CEOs still shy away from stepping in front of the camera.

With the experience of over 1000 media interviews and having coached professionals in over 100 countries between them, top international executive coach Bettina Hausmann and Oliver talk about CEOs on camera.

Specifically:

? How to appear natural and connect with the audience on camera

? The most common mistake and how to avoid it

??Creating a controlled environment that make you look great

? How to minimise the time needed for filming

Producing videos can be a time-consuming nuisance. That’s why we want to show you how to create quick and painless videos to grow your brand and sales. Come to our studio at Mindspace Friedrichstrasse in Berlin on 15-17 September where we will produce a professional video with you completely for free. Simply book your slot here: https://calendly.com/vizibl/30min?month=2021-09. 

Further episodes of SPEAK LIKE A CEO

Further podcasts by Oliver Aust & Lena Carlson

Website of Oliver Aust & Lena Carlson