Episode #46 ft Daniel Cohen of Octagon - a podcast by Sports Innovation Lab Fluid Fan Podcast

On this episode of the Fluid Fan Podcast, Angela Ruggiero is joined by Daniel Cohen, SVP Media Rights Consulting for Octagon. Dan is a media rights expert and brings his extensive knowledge of the ever-shifting sports media market to the show. Hear his thoughts on how leagues and media rights holders are rethinking operations due to the trend of digital transformation and the fragmentation of the media market. You’ll learn why Dan believes linear cable is still king in the sports media landscape even though the OTT space continues to evolve. Dan will also touch on the growth of women's sports, and the ways he sees the industry thinking differently about this rapidly moving segment of the market. He has worked closely with leagues like the National Women's Soccer League and knows how valuable women's sports truly are. It all comes down to rethinking the way we measure audiences and engagement.

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