210: Get Referrals Without Asking: Stacey Brown Randall - a podcast by Meg Rentschler
from 2020-11-11T03:00
Today’s show covers the topic of building your business with referrals--but in a new and revolutionary way. While this information is vital for coaches, it’s also applicable to any business owner. Join us to learn more!
Stacey Brown Randall is a member of the “business failure club.” She shares openly about what she’s experienced and what she’s learned along the way. She’s also a contrarian on generating referrals, which is the focus of today’s show, and Stacey supports the entrepreneurial dream. She creates programs that provide a roadmap on how to take control of your business. She’s a three-time entrepreneur, author of the award-winning book, Generating Business Referrals. . . Without Asking, and she hosts the Roadmap to Grow Your Business podcast. We’re diving into Stacey’s path along with her five-step process to generating referrals without even asking.
Show Highlights:
● A look at Stacey’s journey of how she came to where she is today
● What Stacey learned to help herself and help others regarding referrals
● Why a true referral has to have a personal connection and a need that is identified in the prospect
● What you need to know about gaining referrals by using Stacey’s five-step process:
○ Identify your referral sources
■ This is the foundational piece; resources can help, like a simple Excel spreadsheet
○ Write a handwritten Thank You note for each referral received
■ How Stacey goes above and beyond to appreciate people and make herself memorable and meaningful (“Minding your M & Ms”)
○ Build a referral plan in advance
■ How you can deepen the relationship with a series of outreaches to take care of your referral sources
○ Understand the language to use in planting referral seeds
■ How to employ the “secret sauce” to make your referral plan work
○ Do the “processitizing” to make your plan happen
■ How to apply the process to your workflow and your unique business situation
Resources:
Stacey’s website: Stacey Brown Randall
Email Stacey: Stacey@StaceyBRandall.com
Find Stacey on LinkedIn: StaceyBRandall
Twitter: StaceyBRandall
Facebook: StaceyBrownRandall
Generating Business Referrals. . . Without Asking by Stacey Brown Randall
Further episodes of STaR Coach Show
Further podcasts by Meg Rentschler
Website of Meg Rentschler