Podcasts by Stop, Collaborate

Stop, Collaborate

We get into the nitty gritty of marketing strategy across partnerships, digital advertising, PR & social media in short, sharp & shiny episodes for freelancers, startups, SMEs, marketers & publicists. Brought to you by Collabosaurus, the matchmaker for brands.

Further podcasts by Jessica Ruhfus, Collabosaurus

Podcast on the topic Marketing

All episodes

Stop, Collaborate
How Networking Drives Growth from 2023-03-19T20:00

Mentoring & Networking are two super powerful ways to tap into your own growth & see your business grow as well. Strategies that focus on expanding your network & nurturing your netw...

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Stop, Collaborate
Mindset Mini-Class: Reframing Rejection from 2022-08-07T21:00

I'm incredibly excited to be joined by the fabulous Christine Corcoran, who is a Business Mindset Master Coach, Speaker, Podcast host and Creator of ELEVATED: Transform your worth, money & b...

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Stop, Collaborate
6 Ways to Reach NEW People In Your Marketing from 2022-07-31T21:00

Hold up - what kind of marketing are you doing to reach new people? How are people finding out about your product / service in the first place? I see business owners tirelessly serving up value ...

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Stop, Collaborate
6 Fresh Hacks for Instagram from 2021-02-02T20:00

Our most popular episode ever? An episode on how to grow organically on Instagram - it's an episode we released YEARS ago. Instagram has changed a lot in that time, so we felt it was time that s...

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Stop, Collaborate
5 Tips for a Better Pitch Email from 2021-01-17T20:00

77% of our Instagram community voted that pitching is HARD! I'm not surprised - it's definitely one of the biggest things businesses get wrong (but, there's a lot that goes into a winning pitch)...

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Stop, Collaborate
Ideas for making event collabs worthy of your attention! from 2021-01-05T20:00

Have you ever supplied a bunch of product or 'free stuff' to event goodie bags or events in general, & thought "hang on, did I even get ANYTHING out of that?" 

You're not alone! ...

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Stop, Collaborate
4.5 Years dating a startup founder from 2020-11-02T20:00

For something a little different, I sat down with my boyfriend to talk about his experience observing the business (& my running of it) over the last four and a half years. He's seen the ups...

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Stop, Collaborate
9 Creative ideas for B2B brands from 2020-10-05T19:00

Collabosaurus recently launched the B2B category (YAY!) But brand collaborations are often first-thought-of in a product based business context.

The truth is, a mountain of value is waiti...

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Stop, Collaborate
All 'ask': value communication from 2020-09-21T20:00

Don't try to marry them on the first date! In this episode, I'm unpacking a recent experience where someone did a poor job of communicating their value (i.e it was all 'ask'). When done right, c...

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Stop, Collaborate
Tips for hiring in unprecedented times from 2020-09-07T20:00

We recently underwent a hiring round like no other at Collabosaurus, so I thought I'd pop in with a couple of takeaways that are great for growing your team (no matter how unprecedented the time...

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Stop, Collaborate
3 Collaboration concepts for your own brand 'love story' from 2020-08-24T20:00

I am so excited to have teamed up with Idiello for an exciting collaboration that is all about COLLABORATION.

Tune into this e...

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Stop, Collaborate
Launching into a new market with partnerships [Ox Rabbit] from 2020-08-03T20:30

Ox Rabbit are a Perth, WA based dessert delivery, catering & signature cakes company (with the most drool-worthy products!) Check them out HERE

...

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Stop, Collaborate
Tools that amplify results for clients (&make you look good) from 2020-07-20T20:40

This episode is for the publicists, marketers, social media managers, advertisers - anyone who is either partly or wholly responsible for your clients' marketing efforts. We have a few key tools...

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Stop, Collaborate
3 Ways Bunnings nail customer experience from 2020-07-08T20:45

Who knew I'd be talking about sausage sizzles on this podcast?!

After recently painting my kitchen & visiting Bunnings about 3 times a week, it got me thinking about WHY Bunnings has ...

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Stop, Collaborate
The impact of complaints handling from 2020-06-08T20:30

I had a customer experience this week that got me thinking about the impact of complaints handling. In short? It's massive. 

Did you know that for every 1 complaint you receive, 26 p...

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Stop, Collaborate
4 Steps for getting to know your VALUE from 2020-05-11T21:00

We speak to so many business owners who aren't sure of what they have to offer in a brand collaboration, or who feel "too small" to collaborate.

The purpose of this episode is to...

<...

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Stop, Collaborate
5 Tips for getting the most out of Zoom from 2020-04-28T21:00

We are ALL Zoom-ing right now (& Zoom's stock prices have shot up - lucky them!) But if you're catching yourself getting screen-shotted with a double chin & laundry in the background, it...

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Stop, Collaborate
6 Financial hacks for weathering this storm from 2020-04-01T04:31

COVID19 - what a storm it is! Of course, along with so many businesses, we've had to do a quick dive into our finances to make sure we don't a) get completely overwhelmed with anxiety & b)...

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Stop, Collaborate
Coronavirus&a global recession: why collaboration matters from 2020-03-16T19:05

The world is having an absolute MOMENT right now & with Corona Virus impacting so many peoples jobs, events & related industries, & kickstarting the beginnings of a global recessio...

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Stop, Collaborate
What to do when your freebie isn't valued from 2020-03-02T19:51

We’re diving into some basic human psychology around 'free stuff'.

If friends & family, potential clients or anyone else ever asks you for your services or produc...

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Stop, Collaborate
6 Tips for being better at sales from 2020-02-10T19:27

Ah, sales. It's a dirty word in the business world because we often associate it with sleezy, pushy sales techniques that many shy away from. But without sales, you can't grow your business! T...

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Stop, Collaborate
A quick guide to planning for 2020 from 2020-01-27T19:22

I am NOT a believer in big, 30 page business plans that cover 3 - 5 years ahead. So much can change! Having clear goals for the year ahead however, can be super effective to keep you on track....

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Stop, Collaborate
The best collaborations of 2019 from 2020-01-13T19:12

What can we learn from 2019? Well, it was a BIG year of brand collaborations, that's for sure. In the first episode of 2020, we dive into three of the CollaboTeam's top collaboration picks fro...

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Stop, Collaborate
5 Creative Marketing Ideas for Xmas Collabs from 2019-11-12T00:30

The festive season is creeping up, but you STILL HAVE TIME to explore some clever marketing collaborations. Stuck for ideas? We got you. This episode has 5 creative marketing ideas, perfect fo...

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Stop, Collaborate
6 Ways Sitting Pretty SLAYED their digital marketing (&how you can do it to) from 2019-10-20T19:05


Being a marketer, little compares to the thrill of getting...

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Stop, Collaborate
How to get your brand at someone else's event from 2019-10-08T00:05

Getting in front of a highly engaged event audience can work WONDERS for your brand. But organising them can be a nightmare! Collaborating on events is a surefire way to reap the benefits of b...

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Stop, Collaborate
Quick Guide to Launching Anything from 2019-09-23T20:15

Launches are tough! Whether you're launching a whole new business, a product, a freebie or challenge, a collaboration or an event - a successful launch comes down to great planning and executi...

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Stop, Collaborate
4 Brand touchpoints to prioritize from 2019-09-09T20:51

The *everyday business things* - the phone calls, the emails, the social media, the mail, the meetings - they're one of the HUGEST opportunities to create meaningful connections and communiti...

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Stop, Collaborate
How NOT to hold a prospect meeting from 2019-08-25T20:31

I had some of the most amazing meetings in NY - except for ONE. And this one was one of the worst meetings I've ever been in. The good news? We've turned it into a positive with 4 key tips on ...

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Stop, Collaborate
5 Ways to Use Online Product Collaborations from 2019-07-29T21:05

You'd be forgiven if you assumed online product collaborations are just for B2B service based business. While they're amazing for this type of business, there are also a bunch of beauty, healt...

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Stop, Collaborate
Growing on Instagram // Part II from 2019-07-16T02:15

One of our most popular episodes was from over a year ago on growing organically on Instagram, so we thought we should cover a part 2 now that the algorithm has had an overhaul and features ge...

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Stop, Collaborate
Sell yourself! [5 tips] from 2019-07-01T20:40

It comes naturally to some people, but for most - myself included - selling yourself in any given conversation is hard. I constantly worry about coming across arrogant and the Australian 'Ta...

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Stop, Collaborate
Vogue Codes Live 2019 // Wrap from 2019-06-18T11:51

I was lucky enough to speak at Vogue Codes this year, so I thought for this episode I'd do something a little bit different & sum up my key takeaways from the event for everyone who wasn't...

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Stop, Collaborate
SEO with Young Folks Digital from 2019-06-03T20:45

How often do you Google something? If you're anything like me, probably a lot. Businesses have a lot to gain from SEO optimisation, but many are still in the dark as to how on earth it all wor...

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Stop, Collaborate
How to collaborate with big brands from 2019-05-20T21:00

So, you want to play with the big boys, huh? Let's do it! Truth is, you don't have to BE a big brand to collaborate with big brands. In this episode, I've got a bunch of tips for collaborating...

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Stop, Collaborate
Building trust with potential customers from 2019-05-06T21:00

Oscar McMahon of Young Henrys said “trust arrives on the back of a tortoise, and leaves on the back of a galloping horse.”

There is a long stretch of road between a po...

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Stop, Collaborate
Clever marketing with social competitions&giveaways from 2019-04-22T22:36

We've all seen social media competitions and giveaways going nuts over on Instagram. But as behaviours change on social media, how can brands use them effectively? In this episode, we dive int...

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Stop, Collaborate
Dealing with competitors from 2019-04-08T21:05

An all-too-familiar cause of freak outs for small business owners everywhere: competitors. How often should you be keeping an eye on competitors? How do you deal with pangs of jealousy or guil...

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Stop, Collaborate
5 Ways to reach new customers from 2019-03-25T19:15

Steven Covey said "to achieve goals you’ve never achieved, you have to start doing things you have not done before"

This episode shines a light on a couple of marketin...

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Stop, Collaborate
Creating 'Instagrammable' brand experiences from 2019-03-11T19:55

With over 500million daily active users & 75% of users taking action due to something they have seen on Instagram, it's time you considered 'instagrammable' elements in your business. Listen
Stop, Collaborate
Hack your meeting productivity from 2019-02-25T20:00

How effective are your meetings when they come to time, agenda, structure & outcome? This episode breaks down a few ideas for increasing the productivity of your business meetings - from b...

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Stop, Collaborate
Collaborating on Social Media from 2019-02-11T23:10

Social media collaborations are one of the easiest, quickest ways to dip your toe into brand collaborations - and you absolutely don’t need a large following to do them! I’ve got key ideas for...

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Stop, Collaborate
7 Ways to fund your business growth from 2019-01-28T20:00

Growing a business is no easy feat & it's no secret that a cash injection can make all of the difference when it comes to boosting growth. This episode covers 7 options for funding your b...

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Stop, Collaborate
Getting what you want from 2019-01-14T20:00

Happy New Year! No doubt you've set a goal for 2019, or have a general sense for the next 'thing' you need to happen for your business to grow. This episode unpacks 8 super easy strategies for...

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Stop, Collaborate
Building&Leading a Small Team from 2018-11-19T22:16

Your business is growing and all of a sudden you need to make a shift into conscious leadership. Building and leading a small team is one of the hardest things about growing a business, so I'v...

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Stop, Collaborate
Getting started with PR from 2018-10-31T00:50

Ever wanted media coverage for your business? Amazing. This is the episode for you! 5 tips for getting started with DIY-ing your own publicity strategy, demystifying the 'press release' and a ...

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Stop, Collaborate
How to build new revenue streams from 2018-10-15T20:23

This strategy requires you to take a step back and have a look at your business objectively, from the outside. We’re looking for ways to anticipate the needs of your customers, ways to maximis...

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Stop, Collaborate
How to launch a podcast from 2018-10-01T21:40

Launching a podcast has been, quite unexpectedly, one of the most powerful content marketing strategies we have tried. So, I thought I would run through what you need, the process I went throu...

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Stop, Collaborate
How to choose the right collaboration type from 2018-09-18T03:12

*happy sigh* - brand collaborations are our favourite. In this episode, we break down the different types of collaborations (events, social media & product) with a bunch of examples, to he...

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Stop, Collaborate
Optimising your Facebook&Instagram Ads from 2018-09-10T21:30

Social media advertising is a great way to get in front of customers, but it can be confusing simply because there is SO much you can do with Facebook ads! In this episode, we run through our ...

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Stop, Collaborate
Dealing with rejection from 2018-08-27T21:50

No one likes to be rejected, but it's SO part and parcel of running your own show. Whether it's investor rejections, job roles and promotions, rejections from a client pitch - it's important t...

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Stop, Collaborate
Content types that inspire action in your marketing from 2018-08-13T21:55

Ever get stuck with your content marketing & content creation? These 5 content types are an AMAZING way to structure your marketing materials. Why? Because creating content that CONNECTS w...

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Stop, Collaborate
8 Ways to free up time from 2018-07-30T21:50

One of the most common things we hear from other business owners is "there's just not enough time in the day!" We hear you. In the name of productivity, this episode covers 8 ways you can free...

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Stop, Collaborate
LinkedIn&Facebook marketing isn't dead! from 2018-07-16T21:55:40

If you're guilty of spending 99% of your social media time glued to Instagram marketing - you are not alone! However, you're missing a huge opportunity to tap into vast audiences through other...

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Stop, Collaborate
Creating a 'Goal Filter' for focused productivity from 2018-07-02T21:55:15

Ever created a 'goal filter' for your business? They're amazing. They help you stay on track, seize opportunities (or reject them), and maximise your productivity with clarity and conviction. ...

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Stop, Collaborate
Email management hacks for a streamlined workflow from 2018-06-18T21:55:45

Managing your inbox is a never ending task! In this episode, we're talking 6 ways to transform your email management - so that you can spend LESS time in your inbox, and MORE time working on y...

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Stop, Collaborate
Playing big, even when you're small from 2018-06-04T22:14:46

Perception has a huge impact on our buying decisions. So, how do you appear *big* even when you're just starting out? This episode has 6 ideas for making your brand ultra professional from day...

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Stop, Collaborate
Making probono work, work! from 2018-05-21T20:45:46

Probono work isn't always about 'working for free'! There are some clever ways you can use probono work to grow your business. How? Find out in this episode, which wi...

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Stop, Collaborate
How to grow through clever collaborations from 2018-05-07T05:47:52



Brand Collaborations are one of the most effective marketing strategies out there. It’s where two brands team up to leverage each other’s strengths & create a mutually bene...

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Stop, Collaborate
3 Ways to Boost Sales through Messaging from 2018-04-24T10:51:21

The best businesses are built on creating products & services that provide a solution to people's pain points. Whether your customers want to save time, money or improve a process in their...

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Humanising your brand with Bonjoro from 2018-04-10T06:19:23

We all want to create memorable experiences for our customers, although sometimes it's easier said than done. In this episode, we interview Matt Barnett from Bonjoro. Listen
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Getting out of a Motivational Rut from 2018-03-26T21:47:25

In a motivational rut? That sucks. No one likes being there. But whether it’s because you’ve been running your own show for a while, stuck in a lack lustre routine, or just ’not feelin’ it'  w...

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Stop, Collaborate
Email Marketing Hacks from 2018-03-06T22:01:09

Whether you have an email list of 5 or 5000, email marketing is one of the greatest opportunities to convert customers. The trick is to inspire action - through opens & clicks - so how do ...

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Growing Your Email List from 2018-02-05T04:21:43

As social media algorithms shift and change, it's more important than ever to grow marketing assets that we have ownership of. In this episode, we run through some key strategies for successfu...

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Stop, Collaborate
Demystifying UX Design from 2018-01-16T05:18:54

Great UX design will get you more customers, keep your existing customers for longer & gets you raving fans.
In this episode, we unpack what it is & some quick strategies for...

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Stop, Collaborate
Organic Instagram Growth from 2018-01-16T05:17:07

For Collabosaurus, Instagram accounts for 67% of our sales conversions - woah!
Today, we’re running through 7 easy tips for creating more engaging content & tapping into new audi...

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Stop, Collaborate
Networking without the Awkwardness from 2018-01-16T05:14:19

You cannot deny the power of ‘who you know.’
In this episode, we’re talking 4 steps to building an incredible network - without the awkwardness.
A couple of resources menti...

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