Unit 2. The Strategic Management Process. - a podcast by Bill Twyman

from 2021-01-31T22:10:42.023393

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As
reflected by its title, in this Unit we will closely examine the strategic
management process. This means that we will look at the way in which strategic
thinking is developed, and how ultimately this will be captured and translated
into a plan. You will gain an understanding of the actions, processes and
stages that are required to identify strategic options, develop a strategic
vision, interpret the corporate mission, create objectives and strategies to
turn the vision into action, and to implement and manage these effectively and
sustainably. 

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