Storytelling and Nonprofit Fundraising with Tiffany Lawrence - a podcast by The Goldenburg Group, LLC

Tiffany Lawrence shares examples from her work with the Appalachian Trail Conservancy and the United Way to describe how storytelling can drive fundraising.

 

Links:

Orion Strategies: www.orion-strategies.com

Danny’s story: http://appalachiantrail.org/myatstory/a-trail-for-danny

 

*****Timestamped Highlights*****

(3:12) The persuasion business 

(5:25) Give, advocate, or become a champion

(7:08) Six children and a grandma

(14:10) Ask strings

(15:04) How to go about the “ask”

(19:58) The Two Brothers from Different Worlds: A story of adventure and reconnection  

(23:57) If you watch it, you’re going to cry

(28:00) The daily good

(32:00) We want the organizations to be human

(33:13) Walking the line: Tiffany’s experiences on Appalachian trail

Further episodes of Successful Nonprofits Podcast

Further podcasts by The Goldenburg Group, LLC

Website of The Goldenburg Group, LLC