S1E81 - Does Brand Trump Acumen w/ Sam Dunning - a podcast by Richard Harris and Scott Leese

Sam is the Co-Owner and Sales Director at WebChoice, and is in his 4th stink at the company. From being a teenager playing video games all day on the couch, to selling cameras in a retail store, to successfully selling around the globe, Sam has worked hard to build the acumen to stand up a brand upon. But has brand become more important than acumen?

 

Hear his take on this question and others like:

Is getting people to spend money right now impossible?

Do inbounds still need discovery? [Hint - yes!] 

Why does selling cameras suck so badly?

Do customers really understand their own budgets?

What is a recent mistake he made that he is still learning from?

How come some orgs still take too long to respond to inbounds?

Further episodes of Surf and Sales

Further podcasts by Richard Harris and Scott Leese

Website of Richard Harris and Scott Leese