#32 – Leadership and Management – Part 2 – How to execute, values systems and our core beliefs - a podcast by Bertrand Schmitt & Nuno G. Pedro

In this episode, we end our discussion on Leadership and Management: we delve into how to execute; explore values systems, including our own; and share our core beliefs. 

Navigation:Intro (01:34)
Section 1: How to Execute (02:08)Section 2: Culture&Values, Our Core Beliefs (20:11)
Conclusion (34:57)Our co-hosts:

Bertrand Schmitt, Entrepreneur in Residence at Red River West, co-founder of App Annie / Data.ai, business angel, advisor to startups and VC funds, @bschmittNuno Goncalves Pedro, Investor, Managing Partner, Founder at Chamaeleon, @ngpedro

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Intro (01:34)Bertrand Schmitt

Welcome to Episode 32 of Tech DECIPHERED, our second and last episode of this series on leadership and management. In our previous episode, Episode 31, we focus on defining leadership versus management. We spend time talking about the different styles of leadership management. In this episode, Episode 32, we are going to focus on how to execute and how to create and build the right culture through the right values.Section 1 - How to Execute

Nuno Goncalves PedroHow to execute, how to do this? What are the levers that you have to lead and to manage?

Bertrand SchmittI would like to share one perspective I've got, what the CEO's job? I'm talking about a company at some level of scale, obviously not five people, ten people team, but we're talking about 50 people plus type of company. What's your job at scale? I believe that you have to have on one side a deep vision, clear vision. You have to bring your team on board.

You have to either keep convincing your existing team, bring new members on board, evaluate existing ones, and you have to manage the cash, because if you run out of cash, that's a big problem. In a way, there is this metaphor of being like the bus driver. You have to view outside of you, you have to let people in, sometimes, unfortunately, let people out, and you have to keep the gas. If you don't do all these three, at the very least, that's big trouble for the business.

As we discussed, if you are a tech organization, specifically a tech company, you probably need to be as well a product CEO. But at the very core at minimum, you need these three vision, bringing a team, managing cash, as the key pieces of the game as a CEO.Nuno Goncalves Pedro

Agreed. I would make a caveat here, which is my view on product CEOs in tech is they are the most dominant type. There are other types that work well, in particular in the B2B environment, in business-to-business. The more commercial-driven CEO, the person who has extreme experience in sales or in business development or corporate development. We've seen a few of those people doing very well in B2B.

Again, by nature, tech product CEOs do relatively well. But in B2B, certainly I think we've seen great examples of amazing CEOs that, honestly, are not that technical. But they are very good at selling and they're very good at doing a bunch of other things. There's a few people that come to mind, but again, not to get any hate mail, I will not go into details.

I agreed fully with your vision, Bertrand, and the metaphor is very accurate on the bus. The job of the CEO has several dimensions to it as well. Effectively, a CEO needs to manage for the long term and for the short term, and when managing for the long term, strategy comes into play. A set of integrated actions that leads to competitive advantage. Normally, you measure it in years, two to five years. It's something that is really far in the future.

You have tactics. Normally, tactics is something that you think through as more the one to two year things. It might be a big initiative, a big product launch,

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