Mark DiMassimo , DiGo on March Madness Advertising Strategies and Branding - a podcast by Rick Limpert | Modern Life Network

Rick is joined by Mark DiMassimo of DiGo this week. March 13th is the start of March Madness, and as many fans begin thinking about their brackets, companies should also begin thinking about their advertising strategies. How can companies use advertising during March Madness to ensure desired behavior changes are met among consumers? Mark DiMassimo, …Continue readingMark DiMassimo , DiGo on March Madness Advertising Strategies and Branding→

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