Insider Secrets: Instagram for B2B Social Selling. - a podcast by Bonnie D. Graham

from 2018-10-31T07:00

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The buzz: “Using Instagram in B2B marketing actually isn’t a bad idea” (komarketing.com). If your business is unsure about which social channels to focus on, here's the scoop. “When most B2B marketers think of Instagram, they may think of teenagers or millennials who are using it to post photos about their lives...a 2017 Marketing Profs infographic reports that Instagram is the fastest growing platform for B2B marketers... actually has the highest engagement rate...” Is Instagram right for you? The experts speak. Vanessa Baker, Tribal Impact: “Speak your truth quietly and clearly; and listen to others, even to the dull and the ignorant; they too have their story” (Desiderata). Kirsten Boileau, SAP: “We cannot live only for ourselves. A thousand fibers connect us with our fellow men” (Herman Melville). Charrele Robinson-Brown, SAP: “You can't cross the sea merely by standing and staring at the water” (Rabindranath Tagore). Join us for Insider Secrets: Instagram for B2B Social Selling.

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