3 strategies for effectively talking about climate change | John Marshall - a podcast by TED

from 2021-04-22T11:57:41

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Which sounds more urgent: "global warming" or "pollution blanket overheating planet"? In this actionable talk, communications strategist John Marshall explains why we need to rethink how we talk about climate change -- and offers small but mighty language adjustments to get people to more intuitively understand and care about this existential threat.