How stigma shaped modern medicine - a podcast by TED and PRX

In the 1940s, cancer was a condition shrouded in fear and denial, rarely discussed in public. Now there's a healthy public discourse and billions of dollars in research funding dedicated to it. In this talk, writer and microbiologist Dr. Nathalia Holt describes how a landmark 1940s PR campaign helped prompt that paradigm shift. To learn more about TEDxSHORTS, the TEDx program, or give feedback on this episode, please visit http://go.ted.com/tedxshorts.



Follow TEDx on Twitter: https://twitter.com/TEDx

Follow TEDx on Instagram: https://www.instagram.com/tedx_official/

Further episodes of TEDx SHORTS

Further podcasts by TED and PRX

Website of TED and PRX