MBA1003 Guest Teacher: Timothy Armoo- How to Leverage Snapchat to Tap into a Young Demographic - a podcast by Omar Zenhom

If you want to reach the young, you need to speak Snap. Snapchat owns the under-30 market, with more teenage users than Facebook — despite Snapchat being a fraction of the size. As it grows, the temporary image and video-based platform will only extend its reach to the young. For now, though, marketing and advertising […]

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