MBA1278 Guest Teacher: Heather Saffer- PR Hacking: How To Score Free PR Without Hiring An Expensive Publicist - a podcast by Omar Zenhom

You can’t just sell the product. You have to sell your story. Heather Saffer is the queen of DIY public relations. Without any help from high-priced professionals, she managed to tell a tale that built a narrative foundation for her brand. As an entrepreneur, author, and reality TV personality, she’s mastered the art of being […]

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