MBA1282 Refining Your Messaging to Attract Your Ideal Customers + Free Ride Friday! - a podcast by Omar Zenhom

You don’t need to reach the most customers. You need to reach the right customers. Big-tent marketing, reaching out to the widest audience possible, is a thing of the past. Modern marketing is all about targeted campaigns aimed at people who would love your product specifically. If you try to speak to everyone, you’ll speak […]

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