MBA1311 Should You Start Using Quizzes for Lead Generation? - a podcast by Omar Zenhom

Which Spice Girl are you? Which Skittles color matches your personality?  Take our quiz and find out! Many, many companies and websites use quizzes to capture email addresses. But for all their silliness, is there a serious lead generation strategy here? We’ve been researching this method in-depth recently, and we thought we’d share our findings.  […]

The post MBA1311 Should You Start Using Quizzes for Lead Generation? appeared first on The $100 MBA.

Further episodes of The $100 MBA Show

Further podcasts by Omar Zenhom

Website of Omar Zenhom