MBA1413 Must Read: Built To Last by Jim Collins - a podcast by Omar Zenhom

The 90’s gave us a few classics: Nevermind, Clueless, flannel in general. But for entrepreneurs, one classic work defined a new approach to business and echoed into the next century — even as the Internet changed everything. That classic was Jim Collins’ Built to Last. This genre-defining tome was a deep, extended study of 18 […]

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