MBA1707 The Truth About Viral Marketing + Free Ride Friday - a podcast by Omar Zenhom

from 2021-01-22T05:01:16

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“Viral”: as a buzzword, it’s past its prime. As a marketing concept, it just needs a little fine-tuning. Today, we discuss how simply “getting your brand out there” and hoping some influencer spotlights it is a flawed strategy. Real, sustainable brand awareness is built more gradually, and on firmer footing. It’s not that you can’t […]