MBA2223 Guest Teacher–Gen Furukawa–How to Increase Sales&Personalize Your Marketing with an eCommerce Quiz - a podcast by Omar Zenhom

The more specific your marketing is to your leads, the better it’ll work. Hence, quizzes. Gen Furukawa is the cofounder of Prehook, a company that helps ecommerce businesses create interactive quiz funnels to drive leads and sales. By engaging with website visitors in a 2-way conversation, you can gather the data that makes marketing more […]

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