MBA555 Must Read: The Boron Letters by Gary Halbert - a podcast by Omar Zenhom

The Boron Letters is a book written while the author was in prison. Yes, during Gary Halbert’s prison time, he wrote letters to his son which is where this book is based from. For those who don’t know who Gary is, he’s was of the most successful copywriters of all time. His sales copy made millions […]

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