#759: Mastering the Fundamentals of Sales - a podcast by Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L

In this episode, Bill and Bryan return to the bedrock of successful sales: Prospecting and Active Listening. The guys reflect on the enduring power of these two fundamental skills.

Bill shares a pivotal lesson from his past, shifting his prospecting mindset from self-gain to problem-solving for clients. Bryan highlights the art of active listening with genuine intention, building deeper connections.

They draw insights from Steve Jobs' storytelling and Apple's timeless strategies, reminding us that core principles never fade. Discover how these ageless techniques can redefine your sales approach. 

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Further episodes of The Advanced Selling Podcast

Further podcasts by Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L

Website of Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L