Always Be Closing Means You'll Always Be Losing - a podcast by Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L

It's one of the most common sayings about sales - always be closing. Common, yes. But it's wrong.

In this episode, Bill and Bryan deal with the idea of taking out that prevailing wisdom of always closing. And, in it's place, put in some other rules that fill the void.

And the next time you go to sales training and the trainer gives voice to that worn out phrase, "always be closing", you'll have some new frameworks to teach them.

Also mentioned in this podcast:

*Follow @bneale and @billcaskey on Twitter

*Join the Advanced Selling Podcast Linkedin group (http://www.linkedin.com/groups/Advanced-Selling-Podcast-3831772) for daily discussions and networking

Further episodes of The Advanced Selling Podcast

Further podcasts by Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L

Website of Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L