First Call Protocal - a podcast by Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L

from 2009-06-11T18:26

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In this week’s podcast, Bill is going “solo” and talks about the first call “protocol.” We’ve received a lot of mail recently on “filling the sales funnel,” but the first discussion you have with a prospect is still vital. You have to set the tone in the right way. And to do that, you MUST have the right frame of mind going in.