Ep. 99 - The Power of Destination Events with Diane Ellis, Sponsorship & Marketing Director of the annual world renowned Reggae Marathon, Half Marathon and 10K event, now in its 20th year. - a podcast by Mass Participation World

On our 99th episode of The Aid Station, we travel to Kingston, Jamaica to meet Diane Ellis, Sponsorship & Marketing Director of the annual world renowned Reggae Marathon, Half Marathon and 10K event, now in its 20th year.

Listen to Diane's inspiring story as she shares "The Power of Destination Events" not only to showcase the beauty of Jamaica but also how participants from over 40 countries help create a huge impact on local charities. 

Hear how Diane and her husband and Race Director, Alfred ‘Frano’ Francis, have created such a formidable team and their leadership principles of leading by example with integrity and love.

COVID-19 has created significant challenges but they have embraced them and delivered a hugely successful global virtual event and are planning for a live in-person event in December.

It sounds to me that the Reggae Marathon and Half Marathon is definitely one for the bucket list.

Watch our conversation here to learn more of Diane's wonderful story and some of the unique elements of the event like crossing the finish line and walking straight into the sea to cool down.

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