Episode 6 - Charlotte Melchert, CEO, World's Marathon - a podcast by Mass Participation World

We travel to Stockholm, Sweden to meet Charlotte Melchert, CEO of World's Marathons.

Life in Sweden is different to most parts of the world as there has  been no compulsory lock-down. Shops and restaurants are still open but  business challenges are still huge.

Charlotte gives an intriguing  insight into running a team of 18 people working remotely across 12  countries and the challenges faced by a business that relies almost  solely on people traveling internationally to events. One of the key  take-aways is the importance of helping clients solve their problems.

A mother of two young children (our interview was rescheduled due to  her teething 5 month old daughter) Charlotte believes that one of the  big opportunities of COVID-19 is for those who may not be happy in the  corporate world to become entrepreneurs more aligned to their purpose -  something she did three years ago.

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