Podcasts by The AMP Moment

The AMP Moment

Where advertising, marketing, and promotions law meets practicing in the moment.
Jason Howell and Amanda Beane, co-chairs of Perkins Coie’s Advertising, Marketing & Promotions group, discuss key legal marketing and litigation topics and dig into issues that shape the legal profession more broadly. Join them as they explore where advertising, marketing, and promotions law meets practicing in the moment, and ideas for amplifying your legal practice.

Further podcasts by Perkins Coie LLP

Podcast on the topic Marketing

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The AMP Moment
Discussion with NAD on the FTC's Proposed Endorsement Guide Revisions from 2022-09-15T19:46:13

Laura Brett, Vice President of BBB National Programs’ National Advertising Division (NAD), recently spoke with Jason and Amanda to discuss recent trends at the NAD, along with her reactions to the ...

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The AMP Moment
FTC Enforcement Hot Topics – Episode 9 from 2022-03-31T18:24:06

Jason Howell and Amanda Beane talk with Janis Kestenbaum, partner at Perkins Coie and former Federal Trade Commission (FTC) attorney, about the makeup and direction of the FTC as it relates to adve...

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The AMP Moment
Gender-based Pricing - Episode 8 from 2021-12-14T15:00:02

Jason Howell and Amanda Beane team up with Mark Richardson from Target Corporation to discuss the New York state Pink Tax law and its application to retailers and brands. Jason, Amanda, and Mark al...

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The AMP Moment
Advertising Disputes—An Alternative to Litigation - Episode 7 from 2021-11-16T15:00:02

For 50 years, the National Advertising Division (NAD) has been at the forefront of monitoring national advertising, enforcing high standards of truth and accuracy, and resolving advertising dispute...

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The AMP Moment
Loyalty and Rewards Programs - Episode 6 from 2021-06-09T17:22:12

Jason Howell and Amanda Beane team up with Miriam Farhi, co-chair of Perkins Coie’s Privacy & Security practice, to discuss common legal issues and pitfalls associated with loyalty and rewards prog...

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The AMP Moment
Subscriptions and Recurring Billing: What You Need to Know - Episode 5 from 2021-04-13T21:24:47

New York’s new automatic renewal law is just one of many state laws affecting recurring billing and subscriptions. In this episode, Jason Howell and Amanda Beane discuss compliance tips and litigat...

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The AMP Moment
Practice in a Pandemic: In-house Counsel Work and Life Tips - Episode 4 from 2021-02-09T21:52:11

Jason Howell and Amanda Beane and guest Lindsey Buckner from 7-Eleven discuss common challenges for in-house legal, including how to seamlessly integrate with in-house marketing teams and how to cr...

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The AMP Moment
The AMP Moment: Price, Sale, and Discount Advertising - Episode 3 from 2020-11-09T00:56:43

Jason Howell and Amanda Beane discuss the basics of “was/now” pricing, discounts off of list and MSRP prices, and free offers.

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The AMP Moment
Green Advertising and Sustainability - Episode 2 from 2020-09-11T13:31:54

Jason Howell and Amanda Beane discuss green advertising, marketing, and sustainability issues, and how to navigate related pitfalls.

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The AMP Moment
COVID-19 and Advertising and Marketing Law - Episode 1 from 2020-07-16T00:24:15

Jason Howell and Amanda Beane discuss practicing law in the current climate and share hot marketing and litigation topics and observations during COVID-19, including health claims, cause marketing,...

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