A Website That Works: Website Strategy for Photographers with Kelsey Christine - a podcast by Lisa DiGeso, The Milky Way

A great website should do more than look pretty. It should help you attract and convert your ideal clients, without driving you crazy in the design and maintenance processes. And while the design is important, your website strategy is about a lot more than looks. In fact, planning your site strategy starts long before you ever open a site builder.

In today’s episode, I’m chatting with Showit website designer and one half of Launch Your Daydream, Kelsey Christine, about web strategy for photographers. Kelsey shares her advice for photographers who want their websites to look great and function well. She explains her Showit template customization process and where you should start if you’re in need of a website. We also chat about our love-hate relationships with blogging and whether or not it’s still important for photographers.

What’s in this episode:

• Where to start when designing your website [3:22]
• How Kelsey’s clients can update their own websites long after working with her [6:30]
• What Showit is and what sets it apart from other website platforms [8:25]
• How to create a website that’s beautiful, functional, and effective [10:45]
• How to utilize video on your website [12:29]
• Whether or not you should list your prices on your website [14:39]
• Common mistakes to avoid on your photography website [17:47]
• The right way to use SEO as a photographer [19:26]
• How to use blogging to keep your website relevant on Google [21:13]
• Behind the scenes of the ‘done for you’ website design process at Launch Your Daydream [23:49]
• How to keep your website secure and up-to-date [27:07]
• Kelsey’s best business advice for photographers [28:29]

If you want a beautiful, functional, and effective website, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/a-website-that-works-website-strategy-for-photographers-with-kelsey-christine-from-launch-your-daydream/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

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