#16: How to Quickly Get Found on Google & Improve SEO Using AdWords - a podcast by Rick Mulready

In today's episode we're talking again with Google AdWords expert Joel Runyon, and this time Joel shares strategies for how to use AdWords PPC to improve your SEO efforts and get found more quickly on Google.

The strategies that Joel shares today are more intermediate to advanced but if you're just starting out with AdWords, definitely bookmark this episode so you can try these strategies out once you've got the hang of AdWords.

In case you missed the previous episode with Joel, I asked him to join me on the show because as part of his company Impossible Ventures, he has a strategic online marketing consultancy that focuses on PPC and SEO. He's worked with funded startups to Fortune 500 companies spending up to half a million dollars per month on both Google Adwords and Bing Ads. So he's got a ton of experience and expertise to share.

On today's episode with Joel, you're going to learn:

The one-two punch for how you can use Google AdWords PPC to improve Search Engine Optimization and get your sites ranked on Google more quickly.

Joel gets into the specifics of how to use your AdWords ads and the data you glean from those ads to create content around specific keywords.

We talk about how this strategy can give you Insight into what your competitors are doing with their content so you can outrank them on Google.

And also, If you’re a marketing consultant, how to use this strategy to double your revenue and upsell your clients

Further episodes of The Art of Online Business

Further podcasts by Rick Mulready

Website of Rick Mulready