How to Powerfully Attract Clients and Articulate Your Value When You Speak | w/ Heather Sager - a podcast by Rick Mulready

from 2023-08-23T01:00

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Many entrepreneurs struggle with sharing their value. Often, they do more harm than good when they talk. The main reason for all their struggles typically points back to the fact that entrepreneurs forget to use their voice as a marketing tool and that they don’t really connect to their audience.

In this powerful episode, Heather Sager, a certified speaker and coach, reveals the biggest mistakes entrepreneurs make when they articulate their value to the world. Heather also shares unforgettable tips for articulating your value through the bridge metaphor, authentic speaking, and audience guidance.

If you're eager to attract more clients and effectively communicate your value, you don't want to miss this episode. Tune in now and learn from the amazing Heather Sager.

Learn more about working with Kwadwo [QUĀY.jo].

In this episode, you'll hear:

The most obvious mistakes entrepreneurs make when speaking
The bridge metaphor in marketing and how it can help you guide your audience
The power of speaking with authenticity

Timestamps:
00:00 — Introduction
00:39 — All about Heather Sager
04:17 — The need for entrepreneurs to be intentional and strategic in speaking
07:36 — Choosing the stage that helps you excel
12:34 — Experts struggle with the curse of knowledge
18:58 — "Bridge metaphor in marketing and Scaling the mountain"
29:27 — Validating, challenging, and questioning marketing strategies effectively
32:59 — Trust expert advice, back it up
36:48 — How to Master the art of effective communication
41:30 — Why you don’t have to be perfect but just be authentic
45:06 — How you can connect and follow Heather Sager

Rick Mulready's Links:

Visit Rick's website
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Full episodes of The Art of Online Business Podcast on YouTube

Kwadwo [QUĀY.jo] Sampany-Kessie's Links:

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Subscribe to Kwadwo's YouTube channel to learn with him as he learns about personal finance, financial freedom, foreign languages and enjoying life!

Heather Sager's Links:

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