How To Reduce Your Ad Costs by 40% or More - a podcast by Rick Mulready

from 2023-11-15T01:00

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In this episode, we'll dive into the world of Facebook ad costs and reveal how you can slash them by a whopping 40% or even more! We'll explore the power of a compelling tripwire (a.k.a. welcome offer) and its potential to make a significant impact on your ad spend.

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Links mentioned in this episode:



Also, we'll share a real-life example of a successful welcome offer that generated remarkable results for our clients. Whether you're an experienced marketer or just starting out, these insights can make a significant difference in optimizing your advertising budget.



Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:




Rick Mulready’s Links:




Timestamps:
00:00 - Introduction
00:20 - Reducing ad costs: strategy, tripwire concept
04:26 - Real estate opt-in page, lead magnet offer
08:41 - How a thank you page should look and some use pre-made templates 
11:01- Fixing funnel questions
13:39 - Paying for leads is worth it
18:18 - Landing page lacks clear call-to-action button
20:40 - Textbook example of not closing the loop
24:06 - Recap lead magnet, welcome offer, bump offer
30:30 - Funnel reduces ad costs



Click here to subscribe to The Art Of Online Business's YouTube channel so you can see the funnel fixing advice!

Head to Kwadwo's website https://theartofonlinebusiness.com to

  • have Kwadwo review your ads, ads strategy or funnel or to
  • book a call to talk with him about his ads management services.


Further episodes of The Art of Online Business

Further podcasts by Rick Mulready

Website of Rick Mulready