What Would I Do: Optimizing a Membership-Model Business - a podcast by Rick Mulready

from 2022-03-04T02:00

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This is another quick tip episode here on the show. It’s another, “What would Rick do?” episode. What would I do in a certain situation?

In these episodes I take a specific situation, like a coaching call that I’ve recently done, and share what the person is trying to get out of the coaching call. What’s the big challenge they are facing?

I share what we did, and how we arrived at the takeaways and clarity for the Accelerator member I talked with on the coaching call.

In this particular episode, we were talking about how to get people to buy from the member. What to do when a prospect is apprehensive about signing up for a recurring membership.

In this episode, you’ll learn:

  • Why you need to segment your customers to get clarity in your sales funnel
  • Ways to repackage your content for customers that don’t want a membership
  • How to get the right offer in front of the right prospect
  • How to build relationships with a hesitant buyers


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*Disclosure: I only recommend products I use and love and all opinions expressed here are my own. This post may contain affiliate links that at no additional cost to you, I may earn a small commission.

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