076 A Conversational and Effective Objection Response - a podcast by Art Sobczak, cold calling and sales trainer

from 2019-08-19T13:03:38

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When a prospect or customer raises a concern, and then they hear a tired, old objection "rebuttal," they typically become even more defensive and adversarial.

However, when the next response is unexpected, more like a real conversation, that is when they open up.

Here is a very simple technique you can adapt to your own situations and use with the very next objection you hear.

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