002 - 5 Action Steps to Identifying Your Church Story - a podcast by Pro Church Tools
from 2014-04-08T00:59:58
http://prochurchtools.com/002 - The future of church media revolves around your church. And your church's story. It's not about mass production and following the big guys. It's about identifying your church's unique story and letting that influence every type of media you produce. But how do you find that story? Just ask yourself these 5 questions.
Show Notes & Resources Mentioned
Identifying your church's unique story and narrative isn't always easy - but it's absolutely necessary. And once you figure it out it should inform every type of media your church produces.
- Branding interview with Mars Hill
- State Farm advertisement (focusing on the convenience and comfort)
- Progressive advertisement (focusing on the price)
5 Action Steps
- Identify church leadership
- Examine your church's size
- Examine church demographics
- Identify church talents
- Identify church values
Switchfoot Lyrics
I wanna thrive not just survive
This is your life, are you who you want to be?
You and I were meant to live for so much more
I made a mess of me, I wanna get back the rest of me
I’m ready to come alive, I’m not waiting for the afterlife
Beginning to see a trend? Switchfoot has found their niche in the alt-rock scene. They continue to sing the same song over again - but not in a bad way. They voice their story and narrative and they do it better than most.
Further episodes of The Pro Church Tools Show with Brady Shearer
Further podcasts by Pro Church Tools
Website of Pro Church Tools